Chapter 577 (1/2)
When Du Wei began to be familiar with the songs ”the next day” and ”the first day”, and actively prepared for recording in the studio, a new round of seconds killing of mango me was about to start.
Two generations of factories that were once coerced by several major MP3 enterprises are fully operating, so the production capacity of mango me has been greatly improved, so a new round of seconds kill, with a total stock of 500000 units.
On the eve of seckill, Liu Qidong found Li Mu and told Li Mu about his worries: the efficiency of express delivery is not enough, 500000 machines are delivered in a centralized way, and the capacity of the whole EMS of Yanjing post will collapse. If the capacity of EMS collapses, it can only be returned to the next place and sent by ordinary parcel post. In that way, the timeliness and safety will not be guaranteed. It will be delivered in a week, A month's delivery is also it, completely uncontrollable.
Liu didn't mention the matter of self built logistics. Although he always thought about the matter of self built logistics system in his mind, no matter what Li Mu's attitude towards this matter, it is far from being thirsty. At present, 500000 mango me units are just a small test. If the brand goes online in July, it will create millions of orders. Those electronic product companies will In Shenzhen, it is estimated that the Postal EMS of the whole Shenzhen city will burst in one day.
Li Mu also realized that this is a huge problem. Logistics transportation is the final link of online shopping, and also one of the most important links. If the logistics efficiency cannot keep up with it, the development speed of the whole e-commerce will be greatly affected. If the development is in accordance with the normal pattern, Taobao will start first, and then let the private capital realize the demand of express logistics, and then let the people In this way, we can bear the shortage of transportation capacity for one or two years at most. After two years of e-commerce development, the supporting logistics industry will keep up with the pace of e-commerce development.
But Liu didn't want to follow such a passive market rule, neither did Li Mu.
This also made Li Mu really realize that the self built logistics system can be put on the agenda. Although logistics is a heavy asset project, in order to develop taobao.com, the investment is still needed.
However, at present, the most important thing is not to discuss how to prepare for self built logistics. The most important thing is to solve the delivery problem of 500000 mango me units first, and the delivery problem of Taobao summer brand day in the near future.
Li Mu frowned and fell into deep thought. When he thought that 500000 mango me had been lying in the warehouse in the suburb of Beijing, he could not help but have a big head. However, he soon thought of the future Jingdong and the characteristics of Jingdong Logistics.
The basic process of Jingdong Logistics is different from that of Taobao. Taobao is a logistics process from a fixed seller's location to a fixed buyer's location, both of which are not adjustable. However, Jingdong allocates the logistics process by establishing large-scale warehousing centers all over the country. For the same goods, each warehousing center has its own coverage area Domain division: after the user places an order, the system allocates the nearest storage center according to the user's geographical location, and the nearest storage center allocates the goods. On the one hand, it shortens the logistics distance, on the other hand, it improves the logistics efficiency.
Li Mu is thinking, if we divide the 500000 mango me in advance, will we be able to solve the current problem?
Thinking of this, he immediately stood up and went to the whiteboard and drew a simple map on it with a black whiteboard pen.
He first wrote Yanjing on the top of the whiteboard, then North China on the back of Yanjing, then Shanghai market in the middle, then East China on the back, then Yangcheng on the bottom, and South China on the left; Sichuan capital on the top left, corresponding to South China, then Hanjiang city on the top, corresponding to central China; Liaoshen, corresponding to North China.
City City, sects six big areas, and Li Mu finished with Liu Qiangdong, said: ”send five small teams to five other cities except Yanjing, and have three jobs:
first, rent a warehouse with enough storage area and superior storage conditions. We will transfer the goods to five City stores before the start of seckill;
second, and local mail.” We should have a good relationship with the government. We should talk about cooperation normally. In private, we should not omit the public relations, gift giving and dinner invitation. To get through this relationship, EMS transportation capacity should first guarantee us;