Chapter 592 (2/2)
”At present, there's a general idea, but it's not very mature. It's probably to do a singer talent show for young women.”
”Ah?” Chen Wan asked in surprise, ”why do you want to be a singer talent show for women? Wouldn't it be better if you didn't limit your gender? ”
Li Mu said with a smile, ”the bigger and the more complicated it is, the less easy it is to do well. Most of the young people who have star dreams are girls. So if there is a talent show specially for girls, it will not only attract female contestants from the mode, but also give them a false impression that without male participation, their competition will be less than half. This On the contrary, it can let more young women participate in it, and it will also attract more women's attention. The most important thing is that although the male contestants are sacrificed, they can attract more men's audience because they are all female contestants, so it will have a good effect on the whole. ”
Chen Wan thought with his head askew and nodded approvingly: ”I think what you said is very reasonable...”
Li Mu said with a smile: ”at that time, we will select several big cities as sub competition areas in the country. Each competition area starts from the audition, and then comes down to the top 100, 100 in 80, 80 in 50 and 50 in 40. At last, we will drag all the players selected from several competition areas to Xiangdu for the finals. The finals are the same as the sub competition areas, and we will never win in one or two games Negative, but a little bit of elimination, a little bit of promotion, and at the same time planning the audience around to support the local players, the best is to be able to trigger the fans to win, so that fans can mobilize more people to pay attention to it, and thoroughly make the talent show into a national cultural symbol and label. ”Chen Wan's brain didn't keep up with the pace. This planned by Li Mu is really a bit big for the current TV people. At present, variety shows are basically only local influence, few can achieve national influence, and so are talent shows. The structure of Li Mu's planning is simply huge and frightening. If the division system starts from the audition to the division of the division of the competition area It's a long process to win the winners. After the winners have been selected in the same competition area, they will be brought to Xiangdu for the final round. The whole competition can't be broadcast on TV for half a year or even longer? This cycle is too long.
Facing Chen Wan's question, Li Mu said: ”half a year's cycle is not long. If we really want to do it, the audition will start from the winter vacation, and then we will keep the pace and push forward a little bit, and control the final round to about the middle of August, which will be perfect. We will cross the winter and summer holidays, and infiltrate the talent show culture into the hearts of the people all over the country, so that they can understand This competition and the contestants in it are paying more and more attention to it. It has never been more influential until the summer vacation. ”
Chen Wan exclaimed, ”this kind of investment should also be amazing.”
Li Mu said with a smile: ”if the advertisement is bid in advance and cashed out, the cash input of the program is not large, and even the profit can be received at the beginning of preparation. However, the investment in resources is slightly larger. On the one hand, human and material resources are one aspect. If you cooperate, you must ensure that you put out two hours or even longer schedule every weekend night, and broadcast continuously I will continue to use the online resources of Makino technology to promote this talent show, so that the influence of this talent show will become more and more powerful. ”
Chen Wan couldn't help but say, ”for Xiangnan TV, if the program of this talent show is really excellent, they must have human and material resources to do it, but do you have the energy to do it?”
Li Mu said with a smile, ”I'm afraid I don't have the energy to participate in it personally, but I will provide the plan in the early stage. In the middle and late stage, I will provide the resources and how to integrate the resources and improve the influence. The specific implementation is definitely to let the people at hand cooperate with you. I don't participate in it specifically.”
Chen Wan nodded, ”that's good, or I won't let you have another stall.”
Li Mu said: ”my mind is not on this. I just want to take this opportunity to broaden the future development path of Muye image. If you meet good talents in variety program planning, execution and public relations in the future, you can introduce them to me. In the future, Muye image will continue to need such talents.”
Chen Wan said, ”OK, I'll keep an eye on it for you.”
Li Mu wants to take out the model of super girl first. Super girl was born in 2004 and reached its peak in 2005. It's no exaggeration for the whole people to see super girl. Meanwhile, the operation means of super girl was also very innovative in that era. By adopting various PK, voting, elimination and Resurrection links, the short message voting channel was opened to incite fanatical fans to become their idols To canvass for votes, there is often a fan who looks for relatives of the family who have mobile phones and asks them to vote for their idols. All of a sudden, they turn every fan into a propaganda machine, so they keep raising the influence of super girl to a peak. In 2005, the ratings of super girl final also became the highest ratings of Chinese talent shows and variety shows, which will not be seen in the next ten years Which program can match.
Moreover, super girl is the latest talent show from 2002. If you take it now, it won't bring about too serious acclimatization. On the contrary, if you take the model of Chinese good voice now, Li Mu is worried that it won't work as expected, because the most famous and unique model of good voice is the model of ”tutor rotating chair”. The audience can only watch more The judges will be particularly interested in this new model only after they face the contestants' draft directly. Now the audience is very simple, and the content of the experience is very monotonous. It's estimated that it's interesting to watch any draft. Now make a good voice, or waste it.
(to be continued. )