Chapter 1353 (1/2)
When chatting with Chen Wan and he Jiong, Li Mu listened to the two people talk about the grand strategy of this year's southern Hunan Satellite TV. From last year to this year, Hunan Satellite TV realized an extraordinary leap. Because of Chen Wan's participation and Li Mu's traffic support, the trump card variety show ”happy base camp” has become the best and most popular variety show in China; while ”super girl”, Jane It is the history of talent shows that has been created. Before that, no one believed that talent shows could be played so big that people all over the country could pay close attention to them.
Because of this, the major strategic focus of Hunan Satellite TV this year is all on variety show and talent show. In addition to ensuring that the audience rating of happy base camp does not decrease, it is more important to prepare the second super girl. The second super girl is not only to do, but also to continue to do more to further enhance its influence.
In addition to these two aspects, Xiangnan satellite TV wants to put on a new variety show in the near future to improve its own variety program product line. However, due to the lack of a suitable variety mode, it has recently pulled several planning teams to plan and conceive, but there has been no satisfactory results.
”In fact, the idea of opening a new variety show on the stage is mainly for Mr. He,” Chen Wan told Li Mu in a chat. ”But in terms of the mode, the new variety show must be separated from happy camp and super girl, so it's a bit difficult to do.”
Li Mu nodded and asked him, ”teacher he, do you have any ideas?”
He Jiong shook his head and said: ”I don't have any good ideas for the time being. After all, variety shows are just a few. They are either” happy base camp ”, a more comprehensive and lively interview game variety show, or they fix some kind of game and talent show. We already have the first and the last, so we can only start from the direction of the game, such as CCTV's ”Lucky 52” kind, but everyone gathered in a discussion many times, has not a good idea
”Chen Wan said with a smile:” there are leaders on the stage who suggest that Mr. he simply go on an answer program, similar to CCTV's Happy Dictionary. Mr. he disagrees
He said with a helpless smile: ”such programs have rotten streets at home and abroad. Almost every country has more than one variety show of answer type, and we have more than one show in China. Now it's too late to do it again, and we can't seize any opportunities.”
Li Mu nodded approvingly and said with a smile: ”the mode of this variety show itself is very simple. The simpler the form of the program, the more difficult it is to overtake on the curve. CCTV's” Happy Dictionary ”has been ranked first. As long as there is no big problem in this simple game mode, it can basically guarantee the lead. If one day” Happy Dictionary ” No, it can basically prove that this kind of program is not working. Unless it can be upgraded in this mode, it is difficult to catch up with the leader. ”
When he heard this, he immediately gave Li Mu a thumbs up: ”Li always sees things too well. This kind of program is too simple and the main line is too single, so it's difficult to surpass it. The audience of happy dictionary is very large now, and the influence of the program is very large. In this case, almost all other programs of the same type on the market can't come out Even if Xiangnan satellite TV comes to do it, the audience has been used to such programs as ”Happy Dictionary” and Wang Xiaoya's hosting style. It's very unlikely that we want to start a similar program to catch up again. ”
As he said, he said: ”unless we upgrade the model to some extent as Mr. Li said, I also thought that my idea at the beginning was simply to invite stars to participate in the quiz show, which can attract more points, but the meaning on the stage is that the cost of stars is too high, and there is also a point that stars generally don't like to participate in the special fancy variety Festival They like simple and entertaining programs, or talk shows and quiz shows with large space. There must be few program guests to be invited, unless they commit fraud. However, this kind of fraud is too easy to be detected. Once it is detected, the credibility of the program will be completely disintegrated and the life of the program will be over. ”
Li Mu heard embarrassed laughter and laughed. He laughed and said, ”he is really humorous, but I believe you make complaints about the reality. Most of the stars are not willing to participate in such a program.”
Although he didn't say it clearly, the meaning of his words is clear. Most stars don't like this kind of programs. The reason is that most of the stars' knowledge reserves are weak and much weaker. They are willing to show their appearance, their acting skills, their singing voice or their personality and emotional intelligence to the audience, but they are not willing to show their intelligence Show to the audience.
Li Mu can't help but think of a well-known variety show that he saw in his last life, in which a dozen star guests, one of whom can make a simple one yuan quadratic equation, are praised as learning bully by other stars. This scene is really sad. These stars adored by countless young people are crazy. They can't even solve a one yuan quadratic equation. They How is it possible to be willing to participate in intelligence competition programs? If there is any topic in junior high school textbooks, and they can't answer it, isn't it dead in front of the national audience?The same is true of CCTV 's once short fire ”Huaxia poetry conference” program. Most of the stars are certainly not willing to participate in such programs. They are busy making money every day. How many poems can they remember in their minds? In Li Mu's view, it's a miracle to catch 10000 Chinese entertainment stars to recite the necessary classical Chinese for middle school Chinese, such as ”leaving the teacher” or ”preface to tengwangge”.
Therefore, it is impossible to invite stars to participate in such programs for a long time.