Chapter 1383 (1/2)
”It is not only bigger than Hengdian, but also better than Hengdian, and it has more cluster advantages than Hengdian!”
”As I said, Hengdian itself has no big advantage. It is located in the southeast. In a town under a county-level city, is there any film and television resources besides its existing hardware foundation around it?”? Where are the film and television companies concentrated? Yanjing, Shanghai and Yangcheng, Shenzhen, who is it close to? There are more than 300 kilometers left in the recent Shanghai stock market, which doesn't even have an airport;
Where are the movie stars? Most of them are in Yanjing, the other part is in Shanghai, and the number of other cities can be ignored in terms of the total amount. If a theater group starts to work in Hengdian, hundreds of people may have to start from Yanjing at one breath;
after the completion of the shooting of the theater group? Everyone goes back to Yanjing, actors rest, directors and post production start in Yanjing. It's just a matter of making a play. Hundreds of people go to Hengdian for three months, and then go back to Yanjing for post production. Tired? Toss, right? What will happen if there is a large-scale film and television base around Yanjing that completely crush Hengdian on the basis of hardware? ”
Everyone looked at each other and smiled. Li Mu had already said this. It's self-evident how the result will be. If there is a better film and television base than Hengdian around Hengdian, then the crew can't afford to give up the convenience around Yanjing and go to a small town in the southeast for hard shooting.
Li Mu went on to say: ”most of the domestic films and TV plays are set up in Yanjing, and then shot all over the country, of which Hengdian is the most. If we can surpass Hengdian in the film and TV base, then we can put all the process of most of the films and TV plays from the set up to the shooting to the later stage in Yanjing, which is also in the area of Beijing, Tianjin and Hebei, not too far away, It's very attractive to film companies. ”
Song Liang asked, ”what's our way of making money? Such a large-scale film and television base must have a high investment. Moreover, I heard that the venue in Hengdian is rent free for the crew. If we charge for it, the advantage will not be obvious enough. ”
Li Mu said with a smile, ”what about rent free? We can also rent free, do film and television base. If we make money by renting, we really don't know how long it will take to get back to the original. ”
Li Mu then said, ”think about how high the exposure rate of a large film and television base would be if it could receive 30% or higher film and television groups every year in China? I bet the Great Wall, the Forbidden City, the West Lake, the Huangshan The exposure of any natural scenic spot can't match it. You can see it in modern drama, ancient drama, Republic drama, immortal Xia drama, martial arts drama, anti Japanese film and it. It's a countless superimposed memory for the audience, which will make them always remember such a place. It's just the so-called ”never forget, always reverberate, never be read by them” Forget, what will it eventually become? ”
”Will be converted into tourism resources.” Wei Lan replied, ”Mr. Li, am I right?”
Li Mu nodded, ”you are right, and Miss Li is very pleased.”
After all, Li Mu said again, ”as Wei Lan said, it will accumulate huge popularity through various film and television works, thus transforming into a huge number of tourists and a huge amount of tourism revenue. At that time, our film and television base may become a Class-A scenic spot, or even one of the Class-A scenic spots with the largest passenger flow in China.”
Li Mu didn't open his mouth, Hengdian's geographical location was so biased, and the traffic was not so convenient. The number of tourists who visit Hengdian every year is incredible now. We need to know that Hengdian itself doesn't have any other tourism resources. Relying on this film and television base, it has brought 12 million tourists. It's frightening!
What if I put it around Yanjing? Yanjing itself is a big tourist city, with more than 100 million tourists per year. Assuming that Hengdian itself can attract 12 million people, and because it is close to Yanjing, it can transform 10% of the number of tourists in Yanjing. That is to say, because it is close to Yanjing, it can get more than 10 million people. If it is 30 million people per year, the tourism revenue is amazing.
But behind the amazing tourists and tourism income, there is also a strong propaganda ability, which strengthens the brand awareness. Hengdian plays the film and television base to the main board, which can be said to be really powerful. If you increase your investment and resources, you can take advantage of Yanjing's unique geographical advantages and urban heat, it will be more than Hengdian Add success, and more success!
Li Mu can see this amazing future, but other people may not be able to see it or imagine it, so Li Mu just reminds them that the future tourism income of the film and television base will be a large income, but does not tell them the estimated number of tourists. After all, when the figure is said, everyone will feel that they are dreaming.
So Li Mu went on to say, ”in addition to the tourism revenue, although our film and television base is rent-free for the theatre group, other supporting services are all charged. In a closed film and television base, the food, drink, sleep, daily necessities and Theatre Group supplies of the theatre group have to be purchased from us, which is also a huge revenue. Imagine that At that time, we may provide all the basic services for tens of thousands of film and television workers at the same time. We will also provide various support services such as setting up customized scenes for film and television plays, providing mass actors for film and television plays, etc;If our film and television base is built, there will be tens of thousands of mass actors and actresses running in our film and television base every day. We can set up a mass production union. We can make statistics on the mass production, let them register in the union, and provide them with basic performance courses. If all the production groups need mass actors, we can send them directly to our staff Members come to set up a group performance team according to the demand of the other party's dispatch list, not to make money, to improve the professional quality of the group performance, improve the working efficiency of the group performance, and reduce the time and energy consumption of the group performance. These are the services we can provide for the group. ”