Chapter 1412 (1/2)
No one knows what Li Mu has complained about Apple. In the view of the whole Internet industry, Li Mu's all-round campaign against apple is incomprehensible. Apple itself is a hardware based enterprise supplemented by software. Muye technology is almost a software based enterprise, and the magnitude gap between the two sides is not a little bit. If you can sort out the herding objectively and fairly As an important opponent of wild technology, apple can't even rank in the top five. It's more reasonable for wild technology to deal with Google than apple.
However, Li Mu just grabbed the apple and didn't let it go.
It's like a boxing champion. Instead of competing with other boxing opponents, he went to the University and picked a basketball player to fight. It's incomprehensible.
Jobs couldn't understand. In his eyes, even if iTunes and online music market are more promising, it's also more profitable for apple to do anything about Muye technology. The revenue generating ability of ”plant vs. zombie online” alone is far beyond iTunes or even iTunes + iPod. Why does Li Mu have to fight with himself?
Jobs didn't understand, and Li Mu couldn't tell him.
As an ordinary user, Li Mu respects the changes Apple brings to the world; but as a reborn, apple must die.
There will be iPhones, iPads and IOS, but these products will no longer belong to apple, but to Li Mu and Muye technology, which belong to the Internet industry in China, and become the super business card of the Internet industry in China.
So jobs didn't know that the young man far away in China was not going to destroy the apple now, but the apple in the future.
In Li Mu's world, the future of apple is not allowed to exist.
Li Mu's all-round strangulation soon came to fruition. The news that Muye technology and Sennheiser developed mx858 mango immediately spread among music lovers around the world after the news was leaked.
Subsequently, Muye technology released the pre-sale advertisement of mango-me2 to the world through YY on Sunday. Since then, mango-me2 has finally been exposed online.
The new version of mango-me2 is ahead of the iPod 3 of the same period in industrial design. Its appearance is more modern and perfect than the iPod 3, and its production process is not inferior to the iPod 3 at all.
Mango-me2 is divided into 128MB flash memory, 256MB flash memory, 5GB, 10GB and 30GB hard disk versions. There are five versions in total. The corresponding prices of the five versions are: 468, 568, 2288, 2888 and 3888 RMB. The prices of both flash memory and hard disk versions are far lower than those of iPod and similar competitors in the market.
It is mango me's consistent strength to fight price war. At the beginning, with the first generation of mango me, Li Mu had exhausted most MP3 manufacturers, while relying on Mango me, he quickly popularized Taobao shopping and Taobao seckill, laying a good foundation for the subsequent large-scale shopping festival.
In the course of Taobao's development, mango me has worked hard.
Now, a new generation of mango-me2 starts a new round of devastating attack on all MP3 player manufacturers, including apple.
Once the design and price of mango-me2 were announced, it caused a huge shock in the field of music player. Many friends and businessmen were all wailing after seeing the design and price. When they saw the second news, they even had a dead heart.
After announcing the price of each version of mango-me2, Makino technology announced that all models of mango-me2 will be launched with mx858 mango headset, and users only need to pay an additional $20 for this headset
The headset with a market price of more than 60 US dollars, after the joint venture with mango, actually only needs to increase the price by 20 US dollars, which makes consumers feel that Muye technology is the most conscientious company in the world, and also makes friends feel that Muye technology is the most terrible devil in the world.
In MP3 industry, Muye technology is just like nuclear destruction. In the eyes of friends and businessmen, Muye technology, with its ability to dig deep and accumulate grain, has thrown nuclear weapons into the whole MP3 industry, then killed everyone in the nuclear winter, and then ruled the world.
However, no one can help.
When Li Mu sold mango me at a price lower than the cost price, the same thing happened to the friends. At that time, they had no way, but now they still have no way.
Even jobs, who has a vast vision in the eyes of future generations, has no way at this moment.
Hope on the anti-dumping policy of the US government? Basically, the possibility is very small. What Muye technology does is to buy and sell iPods, not iPhones. The volume and magnitude are far from the magnitude that will be targeted by the U.S. government. Moreover, even if the U.S. government increases anti-dumping duties on mango-me2, it is useless. In the face of such a price gap, smuggled goods will spread all over the streets of the United States.It may not be so easy to smuggle automobile and ammunition to the United States, but it's too easy to smuggle small pollution-free electronic products. The price gap between a mango-me2 without tax and an increased anti-dumping duty is bound to exceed $100. The profit of smuggling a mango-me2 will be bigger than that of smuggling a bag of hemp. At that time, every American who goes abroad will probably Take one or even several mango-me2 back to China, and the groups smuggling goods from Mexico and Canada to the United States by land will not let mango-me2 be such a profitable commodity.
At that time, though the price of mango-me2, which is normally exported to the U.S. market, will increase due to anti-dumping duty, it doesn't matter. As long as the promise is made in the U.S. market, mango-me2 purchased in any country or region can be jointly guaranteed in the U.S., and the private mango-me2 will be more unscrupulous.
All in all, this pricing of mango-me2, apple wants to rely on the help of the U.S. government, can play a little role.
If jobs only felt angry and confused when he heard about the cooperation between Makino technology and Sennheiser, now he has the heart to kill people.
Steve's passion for apple is strong and strong, which is beyond the reach of ordinary CEOs. Apple is more important than anything else in his eyes. Now, Li Mu has shown his whole life!
After receiving the news, Li Ziwei instinctively felt that Li Mu would not take care of him, but her professionalism still drove her to Li Mu's office and reported the matter to Li Mu.
To Li Ziwei's surprise, instead of refusing, Li Mu smiled excitedly and said, ”OK, put his phone in.”
Li Ziwei asked in surprise, ”do you really want to talk to him?”
Li Mu nodded and said with a smile, ”yes, why not?”
Li Ziwei said, ”I'm afraid that he will attack you when his head is hot on the phone...”
”Not afraid.” Li Mu said with a smile, ”even if it's personal attack, I don't care. Take it in, I'll listen to how he wants to scold me.”
Seeing Li Mu's serious expression, Li Ziwei nodded: ”I just asked the public relations department to tell him to reply later. Since you are sure you want to call him, I'll ask the public relations department to call him back and then connect the call to your office.”