Chapter 1501 (1/2)

The founder of the starting point under the stage never thought that he had the chance to ask Li Mu questions at Li Mu's press conference. He not only publicized his brand, but also got Li Mu's commitment to determine investment. What's more, Li Mu publicly expressed his optimistic views on the small talk on the Internet, which will definitely lead to the blowout development of the Internet novel.

At this moment, his mood is particularly excited and excited, sweeping away the haze of his recent savings.

The reason for the gloom is that it's not easy for the founding team at the beginning.

Starting point Chinese network is the founder of a new industry, and this industry in the initial stage is to share and cooperate with the author, which means that starting point business model is the ”consignment system” that commercial sellers are very envious of.

The so-called consignment is that the producer of the commodity actively delivers the commodity to the seller, and the seller does not need to pay in advance, but first sells the commodity, and then settles accounts for the producer regularly.

In this way, there is no the largest ”purchase cost”.

Just like Wal Mart, a huge store opened, tens of millions or even hundreds of millions of yuan of cost goods were put on the shelves, maybe Wal Mart didn't spend any money on its own, which greatly reduced the operating cost of the enterprise.

The starting point is now ”Wal Mart” in the field of online literature. All authors upload their works to the website, and then sign a sharing agreement with the website on the ”consignment system”. However, the consignment is not the actual goods, but the digital content created by themselves. The starting point is to sell these contents on the market, create the revenue, and then share them with the author by month.

In this mode, the starting point is easy to make money.

However, even though the data of the start Chinese website has always been very optimistic, the mode of paid reading has a certain foundation, and the overall operation of the company also has a positive cash flow, but now the start point is still short of a real thrust, a strong thrust that can make it seize the opportunity to take off quickly.

It's not hard to run a company that can make money. It's 10 yuan to buy a skin lift, 20 yuan to print some dog skin plaster ads and paste them everywhere. Then you can make money by going to the door to pass the toilet for people. The total cost is only 30 yuan. You can make money by passing three toilets or at most six toilets. Then you can make a net profit.

However, it is too difficult to run a company with broad prospects and strong explosive force.

It's like a self-employed restaurant owner. It's not difficult to open a small restaurant and have a monthly surplus. However, if you want to turn an industry that makes 3000 yuan a month into an industry that makes 3 million yuan a month, 99% of the people don't have such ability. There are very few big catering enterprises like Haidilao.

The starting point team is not satisfied with their company's positive cash flow every month. They hope to seize a wave of opportunities to make the online literature bigger and stronger. However, relying on the current slow development speed and profitability, they need to have a long time to try to break through.

So in order to seek this breakthrough, the starting point team has been looking for appropriate financing and M & A opportunities, sacrificing equity, in exchange for energy.

Li Mu is really optimistic about the potential of the novel industry in the future, but the reason why it has not been done is that the industry still needs a long time to incubate. At least at present, for its own industry, it can only be regarded as a mosquito thigh, not even a chicken rib. It has so many profitable businesses and so many concepts that are favored by the whole world, so it is not necessary to do it A network literature that we all don't know.

If I don't meet the founder of the starting point team to ask myself a question today, Li Mu may wait for Shanda or another company to cultivate a good industry foundation disk first, and then directly choose a purchase with the greatest potential. Shanda literature has operated for many years, and finally offered hundreds of millions of dollars.

However, since we have met so coincidentally today, and we have chosen the person in charge of this enterprise from thousands of enterprise leaders, Li Mu feels that the time for advance layout is ripe.

In Li Mu's memory, the starting point was directly acquired by Shanda in 2004, and the amount of acquisition was only 2 million US dollars. According to the exchange rate at that time, it was almost 17 million. From this memory, we can draw two judgments: