Chapter 1512 (1/2)

”Crazy Stone” not only makes the national audience laugh in the cinema, but also makes countless people in the film and television industry see it.

There is no movie that can attract people faster than crazy stone. From the beginning of its release, the image of this movie to the industry is a powerful and incomparable gold eater.

With an investment of more than 10 million yuan, the box office has reached the same level as the total investment within a few hours of release. Two days and hours after release, the box office has exceeded 200 million yuan. Before it, the best writers and directors in China could not imagine such a situation. However, such a modern comedy as crazy stone has been achieved.

After the weekend, Monday.

Due to the working day, the attendance rate of the films on the main lines dropped a little, but on Monday, the whole day, it was still a strong win of 75 million yuan at the box office.

Now, the comedy is not only on the Internet, but also in the audience's mouth. Even in the eyes of media such as Yang Ma, it has become a synonym for miracle and a new hope of Chinese film industry.

Since winning 84 million box office in the first full day after its release, every news program of Yang Ma has to report this achievement. It's not because of Li Mu's good personal relationship with Yang Ma. The most important thing is that the box office of crazy stone suddenly exploded at this node, which has two far-reaching effects on the whole society.

First, such a hilarious comedy really sweeps away the psychological pressure and haze brought by SARS for several months, which has an extraordinary role and significance in eliminating the impact of SARS;

Second, the box office of this film, let the high-level see the huge potential of the Chinese film market!

If the first point is only a temporary promotion, then the second point, the impact on the film industry is really long-term and far-reaching.

The country has always attached great importance to the development of the cultural industry. At present, it is a good opportunity to take advantage of the heat and consolidate the outcome of crazy stone. Publicizing the major changes brought about by this film can make the audience know more about and accept the cinema, and also make the film and television industry and people who are about to enter the film and television industry more confident, so as to contribute more excellent works to the industry.

At the time of the rapid development of crazy stone, the stubborn disease that plagued all the cinema films began to rise and spread rapidly, which was piracy.

The earliest piracy appeared in the traditional pirated disc industry. Because ”Crazy Stone” is so hot, the producers of pirated discs are desperate to solve the problem of pirated film source. At one time, there are many pirated discs on the market, with prices ranging from 5 to 10 yuan.

And the video content in these CDs is all the film sources stolen from the cinema.

Nowadays, the picture quality of the portable camera is relatively poor, especially in the cinema where the light is far worse than that of the outdoors. Basically, when the lights of the cinema are turned off, the screen image taken by the portable camera is full of noise. Moreover, because the anti shake function is not qualified, the picture flickers seriously. If you look for a long time, you may even feel carsick. However, you can often see others If there's an audience in front of us to go to the bathroom in the whole process of stealing video, it will have a great impact on the picture.

The most terrible thing is that the stolen recording equipment is not up to standard, and the environment in the cinema is noisy, so the collection of the original sound of the film is relatively poor. There are not only all kinds of noises made by the audience and the whispers of conversation, but also the bursts of laughter like thunder.

Pirates who live on pirated comedies are most afraid of pirated comedies. When the movie theater laughs on the spot, they can't hear the background sound of the movie itself, which is a greater devastation to the movie watching experience.

But even so, piracy spread very fast.

In many small places where there are no cinemas, the audience can't wait to see the film, so they are forced to choose piracy. In some places where there are cinemas, some of the audience can't buy tickets to turn to piracy, or they don't want to spend tens of yuan to buy movie tickets, but choose the pirated CD with a slightly cheaper price.

When piracy began to flood the market, Li Mu thought it was time to find a way to crack down on a wave of piracy.

Due to the special national conditions, domestic copyright protection started very late, and counterfeiting and piracy have been rampant in China. Even if the letao team including boss Ma was detained and prosecuted some time ago, it failed to bring a major blow to the domestic counterfeiting and shoddy industry. When letao collapsed, these black factories and workshops directly sold their products to the line to avoid it The edge of e-commerce.

There are so many counterfeits, not to mention pirated CDs.