Chapter 1819 (1/2)

The appearance of Aurora pastoral has great attraction to consumers.

In addition, what attracts consumers is Li Mu's innovative sales model.

His direct sales model, similar to Tesla's, gives consumers a better car buying experience.

One of the biggest benefits of all direct marketing is the price uniformity.

Just like Tesla, the salesperson has no right to give the consumer any discount. If the consumer wants to buy a car and directly places an order on the official website, the price will be as much as it should be. Although it is impossible to unify the global price, at least in the same country and region, the sales price is the same.

In this way, consumers will not need to bargain. If they know that the car can't bargain, it's actually easier for consumers.

Soon, Muye automobile began to face global users and officially delivered Muye Aurora SUV.

After the car was officially delivered to consumers, it immediately attracted the attention of automobile media all over the world.

Many car media will try their best to find a nomadic aurora and test it.

The results are also varied.

As a family car, rather than a performance car, the overall performance of the aurora pastoral can already be considered to be above average, and it can afford its price. Therefore, in the eyes of major automotive media, this is more reasonable, and there is no black spot to be used.

As for its appearance and interior decoration, it is also recognized as impeccable.

Because most people didn't have access to real cars before, the automobile media only had access to some pictures released by the government, so their cognition of the appearance and interior of the aurora in the pastoral area is not in place.

Now the mass production model is officially put into use. Whether it's the car media, car reviewers or ordinary users, they have the opportunity to see the car in front of them, or even to sit in and feel its luxurious and distinctive interior, which makes them have a stronger understanding and affirmation of the industrial design of the car.

Every car media has greatly appreciated the appearance and interior of the car.

Even the most fastidious and stingy European auto media gave a high affirmation and appreciation to Aurora pastoral.

No one can believe that for the first time, Muye technology tested the manufacturing of water vehicles, the first mass-produced vehicle can achieve such a high degree of integrity and achieve such a wonderful industrial design.

Based on the Volvo platform and Volvo's safety standard, the impact test of Makino Aurora also achieved a good result. After all, it's a XC60 with a shell changed. In terms of safety performance, it has little change with the Volvo XC60.

As a result, this car has been rated as the world's best medium-sized SUV by major automobile evaluation media. The appearance and interior are undoubtedly the first, the sense of technology is the first, and the degree of innovation is still the first.

After the delivery of Makino Aurora, the most favorite of auto media is its excellent human-computer interaction system and navigation function.

In addition, there is a great surprise, that is, the experience of the hybrid version of the aurora in the pastoral area.

Due to the use of Tesla's lithium battery technology and motor technology, the hybrid version of Muye Aurora has unprecedented performance in fuel economy.

Even the gorprius, the leader of the hybrid world, was rubbed on the ground by the aurora of the pastoral area.

The first generation Prius, simply in terms of the technical content of electric drive and kinetic energy recovery, is not comparable to Tesla.

After all, Tesla has adopted a new way of lithium battery pack, which is far superior to lead-acid battery in energy density, so its performance in the car is lighter, more power storage and stronger power output.

Li Mu knew that the lithium battery technology had not produced revolutionary development in the following ten years.

Therefore, with the current industrial development level, it is impossible to build a chip in more than ten years, but it can build a Tesla in more than ten years.

The electric drive assembly now used in the aurora of the pastoral area is no weaker than that of Tesla after more than ten years. Now, the first generation Prius can be easily hoisted.

Toyota was shocked by this. It never dreamed that the global auto companies could not play with their hybrid technology, and even was overtaken by an Internet company that turned to be a car maker.

For a time, the global automobile manufacturing enterprises all focused on the Muye automobile. Even every company purchased the sample vehicle of the animal husbandry organ privately at a high price, and disassembled the sample vehicle secretly.

After dismantling the aurora of the wilderness, everyone in every automobile group has a deep sense of powerlessness.

Because they found that when Li Mu was making a car, it was totally different from the way they chose.

Before that, Toyota didn't even think that hundreds of 18650 batteries could be piled up together and a cart could run very fast.

In addition, the battery used by Aurora pastoral, together with Tesla's motor, can not only provide better fuel economy for the vehicle, but also bring a great power bonus.

This makes Toyota proud of its ability to become an ancient product of the past.In addition to its low cost and high safety, lead-acid batteries are all crushed compared with other parameters of lithium batteries.

This made Toyota immediately launch a very high crisis response. They even think that Makino will become Toyota's biggest competitor in the future, and none of them.

Japanese automotive engineers don't understand why Li Mu can make the car so perfect. His thinking direction on many issues is quite different from other automobile brands.