Chapter 676 (1/2)

At 10 pm, yunhaitai, deputy director Zheng Tiangao's office.

At this time, Luo Yu, the director of the program department, Yin Jian, the general director of this is hot dance, Zhou Li, the deputy director, and Zhao Zhihai, the director of the publicity department, are having a meeting.

Zheng Tiangao looked at several people and said in a deep voice, ”do you know the situation? What do you think? ”

At around 8:00 p.m., Lin Yao suddenly appeared in the elderly singing competition in Yulin village, the mountain city, and played the Yangqin on the stage. After the video was uploaded to the Internet, it triggered a heated discussion. People thought of ”let's fall in love” recorded in Wulong, the mountain city,

This makes ”let's fall in love” suddenly increase its popularity without consuming any publicity resources.

It's not over yet. At about 9 p.m., Lin Yao continued to ”make waves” in Yulin village. This time, she simply sang her classic golden song courage on the stage.

Moreover, it was sung with the accompaniment of an old man who was not of high quality, but he still sang at a high level.

”Lin Yao sings courage with erhu accompaniment”, this microblog directly rushed to the top of hot search.

Netizens marveled at Lin Yao's excellent singing skills and her elegant and beautiful temperament even in casual clothes.

Then, both aiyao studio and apple station forwarded this microblog and attached instructions:

”Lin Yao is recording” let's fall in love ”in Wulong, a mountain city. Because an elder of his family happened to participate in the elderly singing competition in Yulin village, Lin Yao went to help the elder,

Before that, the recording of the program in Wulong Tiankeng had been completed. When Lin Yao left Wulong, he also reported it to the program group, which did not affect the recording of the program. ”

This explanation seems to be Lin Yao's explanation to avoid her being black. In fact, it is rubbing the heat and taking the opportunity to publicize a wave of ”let's fall in love”.

Compared with yunhaitai, which used to consume a lot of resources, dredge major channels and make great efforts to publicize, this move of Apple platform is particularly light, the road is simple, and the heavy sword has no front

In short, the best publicity effect is achieved with the minimum resource consumption.

In contrast, yunhaitai's propaganda means seem a little clumsy.

Although ”this is the hot dance” still ranks first in all variety shows at present, it was bought by Yunhai station with a coffin. Every move of Apple station will cause their tension for fear that their desperate gamble will be wasted.

Therefore, after ”let's fall in love” went to the hot search through Lin Yao, deputy director Zheng Tiangao immediately convened an emergency meeting.

”This alternative approach is not like Wei Wei's style.” Zhao Zhihai, director of publicity and development department.

Wei Wei is the director of the Publicity Department of Apple station. He is Zhao Zhihai's old opponent for many years. The two have fought many times, so he knows the publicity means of Apple station very well.

”You mean, it's pure coincidence?” Zheng Tiangao frowned.

”No.”

Yan Jian's voice was a little dry, and everyone looked at him. Yin Jian looked up and said word by word:

”It's Fang Xiaole.”

”Fang Xiaole?” Zheng Tian asked subconsciously.

”Yes, Zheng Tai, Fang Xiaole is not the first time we have fought with him. You should know something about his work style,

It can be seen from his program that this guy's ideas and ideas are unrestrained, and his work is also unconventional. Only he can come up with this unexpected way of publicity. ”

Yin Jian said with great certainty.

”Well... What Yin Dao said is reasonable.” Zhao Zhihai pondered and nodded.