Volume 2 Chapter 105 - Hungry market (1/2)

The second day that Xu Yi came to Anvilmar City, it was also the first day of the Magicians Guild’s certification exam. When large numbers of magicians came for the Magicians Guild’s certification exam, on the busiest street of the Anvilmar City, there was a giant store that started business.

This store took over a thousand square meters on the most prosperous street in Anvilmar City, it attracted countless luxurious horse carriages with all kinds of noble crests on them when it started doing business, so it attracted many people’s attention.

When everyone saw the sign that hung on that store, they were all stunned. There was a familiar word on the sign which was “Walmart”, but the following “household magic machine shop” while being words that everyone knew, they didn’t understand at all.

That’s right, the name of this shop was actually the Walmart household magic machine shop.

Of course, these people didn’t understand for only a short period and very soon, many people reacted.

This was because half a month ago, the Walmart Chamber of Commerce had already put up advertisements in all the large and small newspapers of Anvilmar City, as well as putting all kinds of advertisements on every street. They even hired people to hand out flyers while also shouting out advertisements.

With such a strong advertising campaign, if the people of Anvilmar City still didn’t know that the Walmart household magic machine shop was opening today, they either came from outside the city or they were death and blind.

As for the concept of household magic machines, although many people in Anvilmar City had some understanding from the reports from the newspapers and the Frestech Brand Sore that Victor’s group had set up, that didn’t make up a large part of the populace and their understanding was too shallow.

But whether you knew about this before or not, this time the Walmart Chamber of Commerce had gone all out, so everyone had some understanding of this matter.

Everyone knew that the so-called household magic machine was a machine using magic that could make people’s daily lives easier.

For example, the Magic Air Conditioner could replace the function of large scale Frost Arrays and Flame Arrays. It allowed one’s home to be at a comfortable temperature in the hot summers and the cold winters.

Then there was the Automatic Magic Rice Cooker. As long as one put the right amount of water and rice inside, after pressing the switch, they didn’t need to care about anything and wait for a bit to get freshly cooked right.

Or for example…...

…...

Because of the advertisements of the Walmart Chamber of Commerce, everyone in Anvilmar City knew about the functions of the household magic machines. Before the Walmart Chamber of Commerce’s store even began doing business, people were already expectant of it.

When they started doing business, early in the morning, the store was already surrounded by a dense crowd. It completely filled the most prosperous street without leaving a single gap.

According to the advertisement of the Walmart Chamber of Commerce, because it was their first day doing business, all the household magic machines would be sold at a 20% discount. The store’s goods were limited, so it would be first come, first serve.

At the same time, the customers that bought a household magic machine would receive a coupon that would give them a certain discount in the Walmart Chamber of Commerce’s grocery store.

So at eight in the morning, the Walmart Chamber of Commerce sent a manager to give a short speech on the stage in front of the story before announcing the opening of the store. The crowd immediately charged through the open doors and it was like a flood that completely filled the doors.

Hank Wilson watched down at the people charging in and couldn’t help praising Xu Yi in front of him, “Chairman Xu, the idea of limited supplies really was good. Look, those people are trying to buy the items as fast as possible and they aren’t even seriously looking over the quality.”

Xu Yi revealed a faint smile, “There is a special phrase which is called a ‘hungry market’. It’s to make people feel that they won’t be able to buy something if they’re late and deliberately not meeting everyone’s needs. Adding in the special deals you’re offering, people think that they are getting an advantage, so they don’t care that much.”

“Chairman Xu really understands the thoughts of the customers.” Sitting in front of Xu Yi was a grey haired old man who looked to be around sixty that was in high spirits. He was the Walmart Chamber of Commerce’s current chairman Colmar Rundst, “From all the rumours, I thought that chairman Xu would be more like a magician who was more focused on research. After personally meeting you, I found that chairman Xu is more like an astute merchant.”