283 Quality Control 2 (1/2)
”So what do you think?”
”The schedule looks fine with me. With Hyacinth's popularity, it will be another topic to talk about.” Marketing team replies.
”Releasing behind-the-scenes clips days after the video gives it another boost and promotion for the actual video.” They added.
”Those are all positive feedback but I want to know is there any possible flaws on this project?” Yve looks at the quality control team hinting that she's ready for any negative response from them.
”The project plan really looks promising. However, each stream has one flaw – as audience can only see the stars through a screen, uniqueness of the content is its difference against TV shows. But fans get more attracted to shows where they can see their idols.” The people in question reply.
”Are you referring to fan meetings?” Yve asks in confirmation.
”Yes, Miss Yve.”
”But we can prepare for it, since it will be announced with the time and place. We can make sure that we give ample time difference.” Yve answers back.
”It's an effective counter measure but for big companies with artists having big fan bases, you can do random and unexpected shows and expected a thousand to be there before the event and tens of thousands towards the end. Fans who were able to attend the show unexpectedly, who missed the shows and have other circumstances will make noise in their social media accounts knocking to the others of newspapers and TV stations.”
”In other words, our stream can be easily defeated with mini, surprise concerts both in audience and media coverage.” Yve concludes.
”We're afraid so, Miss Yve.” The quality control team leader replies sadly.
”Marketing, what do you think?”
”It certainly makes sense, Miss Yve. But there are other ways to also compete with mini, surprise concerts while supporting our streams.”
”What is it?”
”We can contact the moderators of the official fan bases of the artists we are going to feature for that stream to have a full screening for short film and to attend the showcase for the music videos.”
”With that a lot of people will watch in big screens and venues but the views of the stream will also be affected.”
”That's true, Miss Yve. But at least, these people can create noise after the event through their social media accounts. Their posts can cause interest to those who missed the live stream. Instead of the live view count, our normal views will increase.” Quality team leader responds.
”The people who can watch the live showcase can give us an idea on what they expect for our concluding concert. They can market for us and we can learn from them to make our future shows and promotions better than the last one.” The marketing added.
”I see the point now. But can we still make it by this weekend?” Yve anxiously asks.
”Miss Yve, it would be better to release it on the premier of the music video and short film.” A member of the quality team suggests.
”Why is that?”
”It will give the competitors an idea that they have succeeded and that we're cornered. Furthermore, to avoid media stimulation that we are threatened by their counter projects, we need to make the venues better.”
”Okay. So should we inform the fan bases ahead?”
”For now, no. Hyacinth's fans might get angry if she is not given the same treatment. So for now, we will plan the events internally and then give them the go signal once the competitors start to move.”