Chapter 1061 (1/2)
In the face of the emerging Harvard and MIT students, Li Mu's self-confidence is particularly infectious. He paced slowly on the stage, calm, and full of momentum, and began his first public appearance on the world stage.
With a smile, Li Mu said, ”as you know, I started several companies from the summer before I went to university. Fortunately, one or two of them have developed well. Now we have expanded one of them from China to the United States and the global market. What's more, we are now in the world We have more users and a broader development space, which means we need to take more responsibility. ”
There was applause again. Li Mu's tone was modest. He used fluke to weaken success and responsibility to explain success. He won the further favor and recognition of tens of thousands of college students.
”The first project I did was a music sharing website. At that time, in the Chinese Internet industry, there were many similar websites, and everyone was providing a variety of music listening and downloading services. But when I was doing my own music website, I had seriously considered a problem. If I wanted to do such a project, I compared with other people, What are my strengths. ”
”At that time, I thought that if I could find my unique advantages, then this project could be tried. On the contrary, if I could not find the advantages, then such a project attempt would lose its meaning, and at most, it could only become a part of the flow. After serious and in-depth thinking, I think that my unique advantage is actually my deeper respect for users. ”
”At that time, all the music audio-visual websites on the market only focused on the traffic and advertising revenue. They didn't study the page, UI or user experience. They only studied how to add more online advertisements to the already cluttered pages in order to improve the revenue. So I decided not only to make a website without advertising We need to build a more beautiful music audio-visual website to give users a better experience and more respect. ”
”When my music website finally went online, my efforts soon came to fruition. All users who have used my products will soon settle down and become my loyal users. The reason for this is simple and mutual respect, just like you prefer a restaurant with good taste, good environment and lower price.”
”At that time, many people were questioning my music + website. They thought that it was stupid for me to get so much traffic but not to use it to realize it. But I thought that direct realization was like the first industry of growing a melon. The resource utilization rate was too low and the consumption was too large in the process of transformation, which would bring the user environment of the whole product To have a huge impact. ”
”So I changed my mind. I have users, but I don't have to force them to watch ads to earn income. I can import them into my next product, and make them my deeper users. So I created a page product, called tieba, which is a BBS with minimalist style. But the biggest difference is that I allow users to use any law The allowed keywords are used as the basis to build a BBS unique to this keyword. This product enables me to successfully guide the users of the music website. However, I still haven't chosen to advertise this product because I think I can find a better way to realize it;
”at that time, the operating costs of the two page products were relatively high. Fortunately, there are two pages When I got financing, it was like the living expenses your parents gave you. It's going to take a day, so what you have to do is to prepare for the money before it's finished; ”
” so, under the great pressure of realization, I made a page called ”happy farm”, the predecessor of ”Paradise town”. Later, ”happy farm” Field has brought huge cash income to the company, and also been wildly sought after by users. When users have all their contacts in their lives and on the Internet into happy farm, we have launched YY. With the contacts of these users, YY has become the most popular product in the Internet market in China since its launch. These achievements have made today's Muye technology. ”
for the first time, students from Harvard and MIT listened to Li Mu's talk and his entrepreneurial process. In a few minutes, Li Mu talked about the causes and consequences of the development of science and technology in Muye and its context, which surprised all the talented students on the stage.
Although Li Mu's development history is frightening to death, it is like a chain created rapidly. Although it takes a short time, every link is there, and every link is particularly solid.
Li Mu said after the applause, ”the reason why Muye technology has today is that when I first started the idea of music website, I didn't just leave it in my brain and on paper, but actually put it into action.”
”Because I took the first step and made the music website, I pushed myself to today step by step. If I had just put this idea in my mind, I might still be sitting in the classroom of Renmin University, taking less than $100 of living expenses from home every month, studying and living in a big city nearly a thousand kilometers away from my hometown.””You see, on the one hand, you spend 2000 dollars a year at home, and on the other hand, you earn hundreds of millions of dollars a year. So now you should understand how important it is to put the ideas in your head into action.”