Chapter 1074 (1/2)

As the founder of YY, Li mubi knows the importance of YY push to himself.

Because most of YY users are in-depth users, the conversion rate is much higher than the general Internet advertising no matter what information is pushed.

The click conversion rate of other website and product push messages may be less than 5%, but in YY system, the click conversion rate of push messages is always more than 30%, and the click conversion rate of individual high-quality content is even higher.

This also means that YY is the best incubator for Li Mu to incubate everything. If there are new products in his system in the future, using YY as a push can directly put information in front of more than 30% of users.

At present, the overall user of YY has exceeded 180 million, and is making a strong attack on 200 million. At the current development speed, in the next half a month or so, there is no pressure for the user to exceed 200 million.

The base number of 200 million users is of great significance to Li Mu. Maybe a new game can bring millions or even tens of millions of downloads in one round of YY push. Only a few push can consolidate the foundation of the product and directly enter the stage of vigorous development.

Just like Tengxun in the last life, with the two super products of QQ and wechat, we can use them as a powerful distribution platform. Together, the two platforms can bring unmatched traffic to all Tengxun's products.

It is precisely because of this that Li Mu has extremely strict requirements for the content of YY push message. All push content must be strictly screened, only push the content that users are interested in, absolutely do not accept any charge for promotion, and do not give any more money.

In Li Mu's view, most of the paid promotion content is junk content for users, so as long as any platform starts to do paid promotion, this kind of behavior is a kind of injury to users themselves. The vast majority of users reject advertising, which affects the user's attention to the push message, and the user experience of the whole product.

Any product, once there are many advertisements, will certainly bring great harm to users. Weibo's going down has a lot to do with its unrestrained advertising. The experience of full screen advertising after opening has a great damage to users.

Although charge promotion is a very considerable source of income, for Li Mu, he would rather sacrifice this part of profit in exchange for the purity of the whole YY product architecture and the affinity of products to users.

In this tone, YY promotion resources have become the most coveted super quality promotion resources in the whole Internet, even in the whole business system. As a first-line director, Spielberg knows more about promotion and publicity. He has long realized YY's strong strength in promotion, but even if Li Mu promised to attend his charity dinner, he did not I hope I can get the promotion resources of YY.

The excited Spielberg thanked Li Mu repeatedly, and Leonardo was also very excited. He said to Li Mu seriously, ”Mr. Li, you are so generous! It means a lot to our upcoming movie! ”

Li Mu smiled and said to the two people, ”there is no doubt about the strength of Spielberg's director, and I have always liked Mr. Leonardo's acting skills. Besides, this film and Oscar winners like Tom Hanks, I believe that the quality of this film must be very high. Since it is a high-quality work, it should be known to more people.”

As he said this, Tom Hanks and his assistant stepped in, waving to Spielberg and shouting, ”Hi, Steven!”

When Tom Hanks arrived, the Spielberg couple and Leonardo all looked at him. For Spielberg, Tom Hanks was an old friend and a partner. For Leonardo, Tom Hanks was an absolute predecessor.

In Hollywood, Tom Hanks is recognized as the acting pyramid. Even in Hollywood, where there are so many movie heroes, there are very few master actors like Tom Hanks. Although he is ten years younger than Spielberg, they are really good friends and partners. Leonardo, the young actors, let alone, are all I grew up watching Tom Hanks play.

Before Tom Hanks could stand up, Spielberg introduced him: ”Tom, this is the famous Li Mu.”

Tom Hanks quickly reached out to Li Mu and said with a smile, ”Hello, Mr. Li. It's amazing to see your speech at Harvard!”

Li Mu shook hands with Tom Hanks and respected the old play in his heart. I just didn't expect that the first time several Hollywood celebrities met each other, they talked about their speech in Harvard. It seems that the most important impression they have brought to the western society is that speech.

At this time, Spielberg said to Tom Hanks, ”Tom, Mr. Li just said that when our cat and mouse game is released, he will give us a free promotion on YY!”

Tom Hanks himself is also a YY user, and at the same time, he didn't hear a lot of people talking about YY. He naturally knew what the promotion of YY meant. He was very surprised and said to Li Mu: ”thank you for Mr. Li's recognition of us. I believe this film will not let you and the audience down!”Spielberg also nodded: ”this movie has the efforts of Tom and Leonardo, two excellent actors, and it will definitely be recognized by the audience. It must also be loved by YY users. ”

With that, Spielberg said to Li Mu, ”thank you again, Mr. Li, for your generosity. If you have the chance, I would like to cooperate with you deeply in the future.”