Chapter 1117 (2/2)

In other words, if the theater uses its own system, other enterprises have also made a set of online ticket system. Other online ticket systems cannot read the real-time inventory of the theater. The only solution is to open another terminal system for the theater. In that case, the theater will operate two or more sets of ticket selling systems at the same time, and the inventory between the system and the system cannot be synchronized, It must be very troublesome to use.

Third, the pastoral film ticketing system takes 5% of the ticket price as the Commission, and at the same time, it will provide free ticket machine to the cinema and provide free maintenance for life; among them, the cinema with more than five screens is equipped with three ticket machines, and the cinema with less than five screens is equipped with two ticket machines.

The reason why Li Mu provides ticket machines to the cinema for free is that he is worried that there will be competitors in the future, so he provides ticket machines for free, so the biggest difficulty in front of his competitors in the future is the ticket machines worth ten thousand yuan. There are at least thousands of cinemas in the country. If they are equipped with three or four ticket machines respectively, it is tens of millions of costs.Tens of millions of hardware investment is definitely a heavy asset project. If the muying ticket system does not charge the terminal machine fees from the cinema, then the competitors behind will not be able to charge. In that case, the cost of the ticket machine alone will be enough to make the competitors look forward to it.

Li muzao has built an ecological closed-loop and competitor barriers for his film and television ticketing system in advance. After his rapid popularization of the ticketing system in China, at least half of the national box office will be transferred from offline to film and television ticketing system. At that time, the system will be the main system of the film and television industry.

……

Zhang Quan is the owner of a theater line in Yanjing. He has five cinemas, 26 screens and more than 5000 seats. Like most of the theatres, he has been plagued by low attendance and low profit margin for a long time.

Although there are five theaters at hand, after deducting the rent, depreciation of equipment, salary of personnel and expenses of daily management and maintenance, the net profit of these five theaters is very little every year.

Zhang Quan has a relative who runs a hot pot restaurant. When they were drinking and chatting with each other some time ago, Zhang Quan knew that the net profit of a hot pot restaurant was more than 50000 yuan a month, but the average net profit of such a big stall was less than 30000 yuan every month all year round. The ratio of input-output was a little bleak and amazing.

The cinema line is not a good business in this year. There are only three peak periods in a year, namely the summer vacation, the new year's day and the Spring Festival. The attendance rate of these three festivals is higher. Almost every other time is bleak as a private event.

At the beginning, Zhang Quan also thought about some promotion methods, trying to improve the attendance rate, such as discount of movie tickets, lottery and half price movie tickets, etc., but the results were very small, because his promotion methods can only be displayed in his own several cinemas, but the problem is that the attendance rate is very low, the cinema traffic is small, such promotion can not be played out, and there is no practical effect Fruit.

When Zhang Quan thought that the Chinese box office and Chinese cinema had no help, with the release of those years, a set of online ticket system facing tens of millions of Internet users was born.

When the muying ticketing system was just launched, Zhang Quan paid attention to the new things that made his eyes bright. He also saw the advantages of the online ticketing system very acutely, that is, it has broken through the limitation of a single yard store and pushed every yard to the front of the whole network.

After recognizing this reality, Zhang Quan is very looking forward to being able to connect his own cinema line to the pastoral film ticketing system, so he is one of the first ones to apply for access to the pastoral image.

After Li Mu announced that the ticket system of Muye film was officially opened to the national cinema, Zhang Quan received a clear reply from Muye image, and then the staff of Muye image came to the door in person and signed an access agreement with him.

After the agreement is signed, Makino image will provide 20 ticket machines for his five cinemas in the shortest time, as well as the merchant terminal and corresponding training. The operation of the merchant terminal system is very simple, which can be mastered in less than half a day for people with computer foundation.

On the day of signing the agreement with Zhang Quan, the trainer of Muye image came to his cinema to train the staff of his five cinemas.

The introduction to the operation of the system is very fast. After one morning's time training, Zhang Quan's own staff had already entered every theater in the five cinemas that afternoon, and uploaded the accurate seat map to the pastoral film ticketing system.

Li Mu asked his employees to increase the purchase of self-service ticket machines before, and the production efficiency of the enterprises responsible for the OEM is also very high. Up to now, 300 sets of self-service ticket machines have been produced, and another 200 sets have been produced, ready to be packaged and sent to the cities designated by Muye image.

Li Mu decides to use these 300 sets of independent ticket machines to cover the main cinemas of Yanjing, Shanghai stock market and Yangcheng, especially Yanjing and Shanghai stock market. The impetus of Muye image is very fast. In just one weekend, nearly 30 cinemas in Yanjing have been connected to the Muye ticket system. Muye technology has sent dozens of technicians to guide the self-help on site The ticket machine installation, and completed the relevant debugging.

After these 30 theaters are connected, all Yanjing's theaters have basically been connected to the pastoral film ticketing system, with over 200 screens and more than 40000 seats. If we calculate seven times a day, the total stock of one-day film tickets in Yanjing now reaches 300000.

Yanjing netizens have become the envy of the people all over the country, because almost all the cinemas in Yanjing are in the pastoral film ticketing system. Without leaving home, Yanjing netizens can buy any one or more seats of any movie on the same day and the day after tomorrow at home, which is not half a point convenient!