Chapter 1700 (2/2)
So Li Mu said that panda bears are now exposed 10 billion times a day, without water at all. Instead, they are very conservative. In the light of YY, the average exposure per hour is more than 30. There are about 200 million online users around the world every day, with an average online time of more than two hours. The exposure per day is definitely more than 10 billion times, not counting the various exposures of microblog, twitter and offline media 。
In this case, the more popular the FMCG, the more suitable it is to use the image of panda bear, because it is enough to make one FMCG stand out among countless peers.
I asked Coca Cola to print 50% of its products on panda bear. It seems that I have gained a lot of exposure, but Coca Cola has gained a real increase in sales. It's money!
Now they think their feathers are more precious. If it's the urine, don't cooperate.
Coca Cola executives received Li Ziwei's Chinese email, the first thing is to find a translator to translate the full text into English.
After reading the translated version, every high-level was angry: ”Li Mu even said that we are a bunch of fools! This damned, arrogant Chinese! ”
In addition to swearing, each of them was also stunned by the contents of Li Mu's reply, which was unbelievable.
”What's more, Li Mu said that panda bears are exposed ten billion times a day? What kind of bull is it possible? ”
A senior executive's face is unbelievable.
Some agreed, others disagreed.
”I think Li Mu is right, so to speak, as long as I open YY now, I will receive a lot of panda bear expressions. Now my friends chat and say hello without typing. It's all expressions. Just this, I can receive more than a dozen in a day. Plus all kinds of expressions in the chat process, I need to see at least dozens of times a day. This is not group chat, group chat Sometimes, we will be swiped by this collective expression in the chat, as if we are chatting with expression, one after another, we are overwhelmed at all. ”
Many people fall into silence.
If so, the panda bear's exposure is really amazing.
Some people said, ”Damn it, I see panda bears more times every day than I see myself! I can see myself through the mirror no more than ten times a day! ”
Some people also said: ”God, I think about it carefully. It's really the case. The most I see every day is panda bear. The image of that thing seems to be lingering in my mind...”
In the conference room, a senior executive complained: ”but Li Mu is too much, just want to negotiate with him, he immediately rose from 50% to 60%...”
Another executive said with a wry smile: ”this is the style of Li Mu. How can Google be played by him? Have you forgotten? If we still bargain with him, I think he will really stop talking to us and talk to Pepsi directly. ”
Another executive sighed: ”but Li Mu's requirement is a whole year. Now panda bear is very popular, but who can guarantee that it will still be popular half a year later? If it only burns for one month, wouldn't we be embarrassed for the next 11 months? ”
Some people retort: ”if the image of other companies is popular, there is a real possibility of recession in a month, but Li Mu has such a strong promotion force, which can guarantee such a strong exposure of panda bear, do we need to worry about these?”
At this time, there are different voices: ”how do you know if Li Mu will continue to import resources to panda bears?”
Just as everyone expressed their own opinions, and even some of them were inseparable, a female executive with a particularly pleasant voice suddenly said, ”everyone, please be quiet and listen to me.”
Everyone stopped arguing and looked at the beautiful executive.
She stroked her long blonde hair, looked at everyone and said, ”let me ask you a question, why did Li Mu launch panda bear? Even, I heard that panda bear was designed by Li Mu himself. Why does he design and promote this cartoon image? ”
Some people replied, ”what kind of tourist route is it designed for?”
The beauty executive nodded: ”yes, Li Mu is the panda bear image designed for the panda tourism route in Sichuan Province, China.”
Then she asked, ”then I have another question, why does Li Mu attach so much importance to the unprofitable tourism projects?”
Everyone looked at each other.
Actually, no one knows why Li Mu wants to do this.
Muye technology and taobao.com have too many business lines that make a lot of money, but Li Mu has never invested in them.
Now, he even goes all out for Taobao to go to where such a tourism product, even at the expense of bringing together Chinese and American tourism companies, airlines and hotel groups to hold a summit. Moreover, he keeps the price of the product to the lowest level, not only operating without profit, but even operating at a loss. Why?
At this time, the beauty executive said: ”don't forget that Li Mu is a patriotic businessman. He has been sparing no effort to publicize China and strive for more resources for China's business all over the world. Now he has taken so much effort to promote China's tourism, in order to publicize the popularity and national image of China and Gao Huaxia in the eyes of the global public. Therefore, under this premise Do you need to worry about Li Mu's stop importing resources to panda bears? ”