Chapter 1760 (1/2)

Li Mu asked elder martial brother Liu, then changed the topic, and said to him: ”elder martial brother Liu, in the future, you may be managing a team of riders with millions of people. The human resources and a series of additional costs will be very high, so in the future, we must find a way to reasonably control the cost. You should use your brain more and think about how to save the cost.”

Elder martial brother Liu thought for a moment and said, ”at present, the biggest cost is hardware. If you are hungry, you can distribute a special electric bicycle. The purchase price of a bicycle will be several thousand yuan less. If it reaches the scale of one million people, it will be several billion yuan less. This asset is a bit scary.”

Li Mu smiled and said: ”for the time being, we only bear this cost in the first tier cities. On the one hand, most of the first tier cities have relatively strict restrictions on motorcycles, and our riders need electric bikes to deliver safely and legally. On the other hand, it is also for the publicity of corporate image, so we need to unify tools in the first tier cities.”

As he said, limudun paused and said: ”when our business line starts to sink from the first tier cities to the cities below the second tier cities, especially those cities where there is no clear prohibition for the moment, we can adopt the way of vehicle subsidies to encourage riders to prepare their own transportation tools. If riders have their own transportation tools, we will pay a certain amount of money to riders every month Transportation subsidies. ”

”In addition, there are mobile phones. If the riders have their own mobile phones, we can also give them a communication subsidy of about tens of yuan per month. When the time comes, we can communicate with the mobile phone, and let them allow the riders' old models to open a monthly package for hungry employees, which costs 20 yuan per month. We can encourage them to buy their own communication tools and stall by subsidizing the riders' 40-50 yuan per month The cost we need to pay in a short time. ”

At this stage, because the rider's charge for receiving orders is all SMS, he has established a deep cooperation relationship with Huaxia mobile when developing.

At present, hungry system sends order SMS to riders, which uses mobile SMS interface to pay a certain monthly fee to mobile in the form of monthly subscription, and then the system can send unlimited information to riders.

The mobile phone card used by the rider also has a special monthly package. In the monthly package fee of 20 yuan for each card, the rider can reply the official message of hungry or hungry without limit. At the same time, there are 2000 minutes of local call every month, which is basically enough for the work of hungry or hungry rider.

At this stage, the cost of mobile communication is relatively expensive. This package can be said to be very cost-effective, but it is also because the fame of Muye technology and Taobao technology is too big, and the social influence has been very strong. In addition to selling personal feelings, mobile is willing to build a reputation.

Moreover, once the number of hungry riders breaks a certain level, the revenue of this business line will also increase exponentially, which is also a big customer for mobile.

After explaining the rider team's problems, Li Mu continued: ”next, it's our service management system. To be clear, it's a complete set of service system from pre-sales to sales, and then to after-sales.”

”There are not many pre-sales inquiries before users place an order, but not many. Therefore, it is necessary to ensure that the official customer service can respond to users' inquiries within one minute. At the same time, it is necessary for businesses to keep the phone number on the hungry phone number unblocked during business hours. If users complain that businesses do not receive the phone in time, we also need to deduct their credit weight.”

”During the sale, it is also necessary to make sure that the rider's phone can be connected. The rider shall not ask the user to allow him to confirm the delivery in advance for any reason. Otherwise, once found, he will be warned for the first time and dismissed directly for the second time.”

”After sales must determine the incident level. If it is a food safety problem, it must be dealt with first at the highest level. The official customer service must not kick all the problems to the businesses and users to solve by themselves. It must be responsible for supervising every complaint and safeguarding rights. It must be determined that all the problems are solved before the attention can be ended.”

In my last life, Taobao was very indulgent to the seller when he was growing up savagely, but that's because boss Ma can see the situation clearly.

At the beginning of Taobao's business, the most important priority is to attract the sellers on the eBay platform to Taobao, so he gives the Sellers a green light all the way.

It is this almost sheltered attitude that makes Taobao quickly attract a large number of individual online shop merchants. Later, most of these people also found the first bucket of gold in Taobao.

At that time, boss Ma knew that if he wanted to be a super large shopping mall, the first thing was not to publicize to customers first, but to attract investment first. Only by attracting investment as soon as possible and filling up the shopping mall with a large number of shops and commodities could customers come to consume.

So, people later said that universal some treasure actually has genes. It was doomed from the beginning. This will be an e-commerce platform with zero threshold to open an online store. In the barbaric growth stage, there is almost nothing you can't buy from Taobao.

However, after the completion of the business invitation, Ma immediately changed his attitude. He began to turn to the users a little bit or even comprehensively. He increased the requirements for the stores, even required the stores to pay the deposit. When there was a dispute, he would even pay the user in advance, turning the questions of the seller, the platform and the user into the questions between the seller and the platform directly Question.The seller has innate advantages and right of speech to the buyer, while the platform has innate advantages and power of life and death to the seller. A seller dares to neglect his buyer, but does not dare to neglect the platform, otherwise the platform will directly impose severe punishment on it, or even directly force the closure of the store, and he will lose a lot.

This proves boss Ma's extreme shrewdness as a businessman. He knows better who to sacrifice to cater to.

Li Mu doesn't want to go the same way as boss ma. Although he is hungry, he doesn't want to kneel and lick the shop at the beginning, because there are many differences between him and boss ma.

First of all, his character is different from that of boss ma. He didn't plan to make money by kneeling from the first day of starting his business;